Jonathan Walker believes improving our personal financial resilience is about living our best lives. As Executive Director of Elevate’s Center for the New Middle Class, he leads a long-term effort to understand the needs, challenges, and misconceptions of credit-constrained Americans. Jonathan seeks to discover how values influence financial decisions and craft simple strategies to improve financial wellbeing. He currently resides in Texas, but owns prime Red Spot-front property on Jupiter just in case.
Areas of expertise:
- Personal finance
- Market research and consumer insights
- Retail behavior
- Consumer analysis
- Financial services industry
- Market and consumer trends
Years of experience:
- 9 years in financial services, 18 years in customer insights, behavior, and customer management
Education:
- Masters in Business Administration from Brigham Young University
Articles by Jonathan Walker
